Published by JPLand on 07 Oct 2009 at 12:14 pm
More Truth in Advertising
I was looking at the local newspaper online this morning and I saw this advertisement:
Let’s do some quick investigative work:
Sandy, white beaches and clear, blue water - um, are you sure you’re talking about the same Georgia that I’m talking about. I went through and looked at some of the photos that the company had posted on their website. Sure enough, every picture that showed vast amounts of the ocean had clear, blue water. Amazing, isn’t it? The imported the Gulf of Mexico for this photo shoot!
Flickr user “Jaxlass” (I’m assuming that it’s a lady from Jacksonville, FL and not the posterior of a Jaxl) snagged a photo of the Tybee Island surf (the same location as the place advertised above) and this is the color it turned up:
So is it ethical to make brown water into blue water for ads?


Alana on 08 Oct 2009 at 9:37 am #
Yeah, no one who is from Georgia would ever fall for such a scheme. I think Georgia has some great coast, but there’s definitely no blue water. It’s a murky, sandy mess. Why not focus on other beachy shots than the water? Like people having fun in the sand? Or the sunrise? Or shots of some of the quaint coastal roads? You can mislead people without having to lie to them.